DACH KM Newsletter:2012-07/(Literatur) Leistner: Connecting Organizational Silos

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Inhaltsverzeichnis


Titel

Leistner, Frank: Connecting Organizational Silos. Taking Knowledge Flow Management to the Next Level with Social Media. John Wiley & Sons, 2012, ISBN 978-1-118-38643-9

Stichworte: Knowledge Flow Management, Social Media, Enterprise 2.0, Enterprise Social Networks


Inhalt

Although there is a fast growing number of books around Social Media and Enterprise 2.0, the focus is often on the technical tools. This book approaches organizational social media from a knowledge flow management perspective. Based on practical experiences it shows you how to leverage Enterprise Social Networks (ESN) in your organization for improved collaboration and connectivity.

It gives specific guidance on what to do and what not to do when introducing Social Media platforms, taking into account that there are a number of different levels of maturity to start with. Among many other aspects it discusses roles involved, barriers you will have to tackle, and also covers measuring methods like Social Media Analytics.

It is an easy-to-read guide on how to really get started and how to drive an ESN to success in order to bridge your organizational silos.


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Inhalt: DACH KM Newsletter 2012-07

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